GFI Deutsche Frischemärkte e.V. (German Fresh Food Markets) was founded in 2000, initially as a marketing association for German wholesale markets. In 2010 it was decided to open the association to retail markets and expand its remit.

Advertising, public relations work and informative events are geared to focus consumers’ attention on the fact that wholesale markets are important because they ensure that wholesalers, retailers and catering outlets are supplied with a large variety of top quality fresh food.

Benefits of membership
GFI sees itself as a network of partners and offers its members
• a broad-based communication platform for the exchange of
information and experiences relating to all aspects of the trade
• a formalized process of knowledge transfer on key issues of trade
• nationwide coordination of healthy eating events
• lobby work in political circles, trade chambers and associations
• a public forum in the shape of a joint stand at the Fruit Logistica fair
• and a website – www.frischemaerkte.org – with a comprehensive
information database


About us
Governing Board
Full Members
Business lines